Cyrus Audio integrates BluOS platform into its products

British speaker brand, Cyrus Audio has announced a global partnership with Lenbrook International to being the BluOS high-resolution multiroom streaming platform to upcoming Cyrus Audio products.

Cyrus Audio recognises the complexity of music streaming with the wide variety of services available. Streaming is now a high priority for most music consumers when looking to buy new audio equipment.

Nicholas Clarke, Cyrus Audio’s managing director explained why it chose the BluOS platform: “We realised that being part of a well-established and class-leading ecosystem provided the best option for both our customers and dealers to minimise this complexity. As such, we always found ourselves coming back to BluOS.

“Throughout our conversations, Lenbrook made clear their strong commitment to providing all customers a premium user experience, combined with access to the best of the hi-res music streaming services. That aligns so perfectly with the Cyrus brand values that it became a rather straightforward decision for us.”

BluOS is a proprietary but brand-agnostic platform, allowing any BluOS enabled product connected to the same Wi-Fi network to share music libraries and playlists, regardless of the brand. The platform has been implemented in various audio components, from amplifiers through to powered speakers and rack-mounted installed audio.

“Our goal with BluOS continues to be being highly selective about the brands we add to the platform since it is so important that the shared ecosystem model be represented by totally like-minded and committed partners,” added Gordon Simmonds, CEO of Lenbrook International. “Cyrus Audio is one of those well aligned brands that the Lenbrook team has long admired. We’re pleased they have come on board to share our BluOS hi-res music vision again reaffirming the significant investment we continue to make into this platform.”