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Fujitsu Announces Closure of Visual Display Business for the Consumer Market (15/1/2008) At a Board Meeting held on December 27, 2007, the Board of Directors of Fujitsu General Limited passed a resolution to cease activity in the visual display business. The Visual Display Division of Fujitsu General Limited has focused its efforts in the PDP category primarily in overseas markets. The focus of our marketing was high-end value added products, and our marketing direction was to concentrate on the Custom AV market specializing in advanced AV systems and high end custom installations in North America and the United Kingdom. During the past several years, the pricing and profitability of this segment has compressed beyond the point which our company could realize a satisfactory return on investment. We expect that this market situation will continue in the future. In light of these conditions and the business structure of our company, we have decided that we will discontinue participation in the visual display business at the end of March, 2008 and concentrate our operating resources on our core business of heating and ventilation equipment instead. We will, as a system integrator, continue the visual display business for the domestic business route in Japan and continue to provide after sale service for visual display products after the March 2008 business closure. Mark Anderson, UK Sales & Marketing Manager for Fujitsu General (UK) Co Ltd, added, "This withdrawal does not affect any aftersales service - the service division will be fully maintained and headed up by Graham Goodbun, however sales and marketing operations will cease effectively March 30th." Addressing his dealers directly, Anderson said, "We sincerely thank you for your support of Fujitsu General (UK) Co, Limited, and assure you that we will continue to provide the highest level of support for you and your customers. Please don't hesitate to contact us if you have any questions, and it remains that I wish you the very best of luck for your future."
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