News

LG launches 42LB1DB LCD flat screen television (13/11/2006)

LG Electronics (LG) is playing a major role in bringing high-definition TV to Britain, and a key product is the stylish 42LB1DB LCD flat screen television. Elegant and understated on the outside, the technology hidden inside delivers even sharper images and cinema-quality sound after an update of the company's exclusive XD Engine technology and is bound to ignite the interest of anyone looking to improve the quality of their home entertainment.

The 42" high-resolution screen (1366 x 768), with its understated and discreet black exterior, is set to take centre stage when linked up to DVD players, home cinema systems or any other device, thanks to its two HDMI connections. With these HDMI sockets the 42LB1DB is HD Ready, giving the viewer the opportunity to watch all the recently launched HD channels. Programmes viewed in HD improve the level of detail in the picture and the sound quality, making the viewer feel like they have been taken from their living room and transported onto the TV set, film location or sporting event they are watching.

To adapt to its surroundings and to automatically adjust the television's contrast, brightness and sharpness levels the screen comes with a built-in ambient light sensor as part of LG's 'Eye Intelligent' system. With its integrated speakers which emphasise the streamlined look, the 42LB1DB can either be wall-mounted or set up using the practical swivel stand to add to any interior design concept.

James Atkins, marketing manager from LG, comments; "High-definition TV has well and truly arrived in Britain and the new 42LB1DB television meets the needs of consumers looking for a stylish product with a high-tech edge. With its two HDMI connections the TV will be the perfect centre of people's entertainment needs."

www.lge.co.uk