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AMX Launches Redesigned Website Offering Simplified Navigation, More Product Information, and New Vertical Market Content (25/7/2006)

AMX, worldwide leader in advanced control system technology, has launched a new corporate website: www.amx.com. The redesigned site offers significant benefits to site visitors, including convenient, user-friendly navigation with search facility; substantial new product support materials; and a new section dedicated to the company's vertical markets.

A new section of the website dedicated to AMX's vertical markets, explains how AMX hardware and software solutions meet the unique and diverse needs of each sector, from business, education and government to individual homes and apartment blocks.

The site's products section centrally compiles all relevant supporting materials for each product, making it easier and quicker for visitors to find what they need. When viewing the web page for a specific AMX hardware or software product, all visitors can now access data sheets, manuals, literature, optional accessories, architectural and engineering (A&E) specifications, drawings, firmware files, photos, touch panel resources, Microsoft(r) Office Visio(r) Stencils and video, as well as 360 degree product views.

A 'Tech Center' section enables fast access to AMX technical data. This allows visitors to download updates, A&E specs, application files, data sheets, drawings, firmware files, logos and photos, manuals, presentations, touch panel resources, videos, Visio Stencils and white papers from one central location. The popular AMX Forums can also be accessed from the Tech Center.

The comprehensive, site-wide search function is available from every page. This enhanced search feature recognises spelling errors, recommends alternate search terms and allows AMX to highlight featured links. An expanded library of marketing and press materials has also been made available. All site visitors can now order company literature and view corporate information, virtual press kits and newsletters.

Like the previous generation site, the new AMX.com also includes information on AMX University - the company's extensive training programme - and AMX's growing list of more than 150 manufacturer partners.

Commenting on the new look website, Rashid Skaf, AMX president and chief executive officer, said: "We wanted AMX.com to better meet the needs of our dealers, independent programmers, consultants and end users, so we actively solicited feedback from them via surveys and focus groups. Overall, these individuals wanted a site that was easier and more convenient to use, and that offered more product information to all audiences - so that's exactly what we did...and more."

The website's colour palate and overall aesthetic design reflects the company's corporate branding. A tan background, which eases eye strain, is complemented by muted shades of taupe, green, blue and grey. For additional visual appeal and enhanced usability, thumbnail images also now accompany most downloads.

Future enhancements to the site, including rich media and additional vertical market content, will be added in the coming months.

www.amx.com


 
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