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News
AMX Launches Redesigned Website Offering Simplified
Navigation, More Product Information, and New Vertical Market Content
(25/7/2006)
AMX, worldwide leader in advanced control
system technology, has launched a new corporate website: www.amx.com.
The redesigned site offers significant benefits to site visitors,
including convenient, user-friendly navigation with search facility;
substantial new product support materials; and a new section dedicated
to the company's vertical markets.
A new section of the website dedicated to
AMX's vertical markets, explains how AMX hardware and software solutions
meet the unique and diverse needs of each sector, from business,
education and government to individual homes and apartment blocks.
The site's products section centrally compiles
all relevant supporting materials for each product, making it easier
and quicker for visitors to find what they need. When viewing the
web page for a specific AMX hardware or software product, all visitors
can now access data sheets, manuals, literature, optional accessories,
architectural and engineering (A&E) specifications, drawings, firmware
files, photos, touch panel resources, Microsoft(r) Office Visio(r)
Stencils and video, as well as 360 degree product views.
A 'Tech Center' section enables fast access
to AMX technical data. This allows visitors to download updates,
A&E specs, application files, data sheets, drawings, firmware files,
logos and photos, manuals, presentations, touch panel resources,
videos, Visio Stencils and white papers from one central location.
The popular AMX Forums can also be accessed from the Tech Center.
The comprehensive, site-wide search function
is available from every page. This enhanced search feature recognises
spelling errors, recommends alternate search terms and allows AMX
to highlight featured links. An expanded library of marketing and
press materials has also been made available. All site visitors
can now order company literature and view corporate information,
virtual press kits and newsletters.
Like the previous generation site, the new
AMX.com also includes information on AMX University - the company's
extensive training programme - and AMX's growing list of more than
150 manufacturer partners.
Commenting on the new look website, Rashid
Skaf, AMX president and chief executive officer, said: "We wanted
AMX.com to better meet the needs of our dealers, independent programmers,
consultants and end users, so we actively solicited feedback from
them via surveys and focus groups. Overall, these individuals wanted
a site that was easier and more convenient to use, and that offered
more product information to all audiences - so that's exactly what
we did...and more."
The website's colour palate and overall aesthetic
design reflects the company's corporate branding. A tan background,
which eases eye strain, is complemented by muted shades of taupe,
green, blue and grey. For additional visual appeal and enhanced
usability, thumbnail images also now accompany most downloads.
Future enhancements to the site, including
rich media and additional vertical market content, will be added
in the coming months.
www.amx.com
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