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Picture Pure Style and Pure Performance with Pioneer's Stunning New 2006 Plasma TV Line (15/3/2006)

Pioneer, the brand that has established an iconic reputation for the superior performance of its plasma TVs, has announced the launch of two new state-of-the art 'Pure Vision Black' 43-inch 'HD-ready' plasma models - the PDP-436RXE and the PDP-436SXE. The new TVs retain the slim graceful looks that exude 'Pioneer quality' while integrating video processing, TV tuner and speaker functions: it's a design that perfectly fuses elegance with performance.

The aesthetic beauty of the displays emanates from their clean lines with subtly rounded corners, sleek profile and black glossy finish: an impressive, contemporary style statement that complements any room. The more so when they're switched on; the screens are built around the key technologies that secured Pioneer the EISA award for European Plasma TV of the Year in 2005.1

A key feature is the PUREBLACK panel - the perfect way to reproduce the full colour palette. The panel includes an innovation unique to Pioneer that enhances colour discharge within the plasma cells. It's a breakthrough that delivers the purest colours, exceptional contrast and the deepest darkest blacks. The result? Every nuance of every shot is captured in immaculate detail - just as the director intended. The screens' performance is also advanced by complete digital processing while a further development is the inclusion of a special filter within the front of the panel. This eradicates reflections from external light (and the panel itself) to radically advance levels of contrast - even in bright environments. The net effect of these technologies is to deliver a totally clean lifelike viewing experience.

'We've complemented Pioneer's exceptional picture performance with a design that integrates our extensive multimedia receiver functions and the high-fidelity speaker within the panel. And we've achieved this without compromising the classic, graceful form of Pioneer's traditional plasma TV design that by its looks alone makes it clear that this is a quality product. With their EISA* award-winning technology the new models add exceptional performance to style to make an elegant solution for those seeking the purest-viewing experience,' observes Jim Catcheside, Product Management & Technology, Home Entertainment Division, Pioneer GB Limited

Pioneer has won EISA's coveted European Plasma TV of the Year award for the past two years. And this time around the citation read:

'For the second consecutive year Pioneer has proved itself the best of the best in Plasma TV. The Pioneer PDP-506XDE combines myriad innovations to set a new standard for plasma picture quality. Its sixth generation 'PUREBLACK' panel increases luminance efficiency, and decreases unwanted light output, yielding increased sharpness and contrast while reducing overall energy consumption.

'New PURE Drive 2HD circuitry generates deeper blacks without sacrificing detail, and a PAL-specific Multi-step 3D Y/C Filter drastically improves analogue tuner-performance.'

Audio features

As well as the displays superlative picture quality, the integrated speakers have been developed in accordance with the design concepts of Pioneer hi-fi audio components; so they provide high fidelity performance that's an integral element of the pure entertainment experience.

HD-ready and optimal connectivity

The new TVs accept both industry standard 'High Definition' video broadcasts (1080i and 720p) - perfect for watching HDTV broadcasts and the latest high definition movies. They also provide HDMI (High Definition Multimedia Interface).

Model options

The Pure Vision Black model line up comprises the PDP-436RXE and the PDP-436SXE. Both models include an analogue TV tuner with exclusive Pioneer technologies that enhance image quality and the HDMI interface. So digital sources can be hooked up directly to the displays via the HDMI interface, or an HDMI switching AV receiver, to add immersive surround sound to the sensational visual experience.

The PDP-436SXE complements its analogue tuner with a high-quality DVB-T compliant digital terrestrial TV tuner for Free-to-Air digital terrestrial broadcast reception while an optical digital audio output (Dolby Digital compliant) enables digital sound from digital broadcasts to be transferred to external AV components. A high-quality remote control with a clean uncluttered design provides stylish command over all of the TVs' main functions.

Installation

Installation options include standard and angled wall-mounted brackets, two floor stands and a swivel table-top and, a fixed table-top stand.

*EISA
The European Image and Sound Association - EISA - is the unique association of special interest magazines from over 18 European countries with more than 50 leading specialised magazine members. In June each year, the editors-in-chief from all EISA member magazines meet to decide which of the products analysed in their publications during the past year deserves the coveted EISA Award. The five categories under consideration are: Audio, Video, Home Theater Photography and Mobile Electronics. The EISA Award is the most prestigious honour for a consumer electronics manufacturer to receive in Europe.

www.pioneer.co.uk