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News
HP to Support HD-DVD High-definition DVD Format and
Join HD-DVD Promotions Group (3/1/2006)
Company to Maintain Neutrality in Disc Format
Debate
In order to provide consumers with the best
possible high-definition experience, HP (NYSE:HPQ) (Nasdaq:HPQ)
today announced it will support the HD-DVD high-definition DVD format,
in addition to the Blu-ray Disc format, and join the HD-DVD Promotions
Group.
Previously, HP supported the Blu-ray Disc
format exclusively. The company had requested the Blu-ray Disc Association
adopt two customer-friendly technologies, Mandatory Managed Copy
and iHD, which are already included in the HD-DVD format.
Only Mandatory Managed Copy, which permits
consumers to make legal copies of video content, was formally adopted
by the association. iHD, which allows content providers to offer
greater interactivity on next-generation DVDs and helps ensure a
more compelling user experience when recording HDTV programs or
moving digital content throughout the home, was not approved for
launch.
"We're encouraged that the Blu-ray Disc Association
is adopting Mandatory Managed Copy. Because HP wants to deliver
the most user-friendly and cost-effective solution to our customers,
we have decided to support both formats," said Maureen Weber, general
manager, Personal Storage Business, HP. "By joining the HD-DVD Promotions
Group and continuing work with the Blu-ray Disc Association, HP
will be in a better position to assess true development costs and,
ultimately, provide the best and most affordable solution for consumers."
HP believes both Mandatory Managed Copy and
iHD are important to fostering the digitally connected home; both
of these technologies are incorporated into HD-DVD. Microsoft has
already announced plans to integrate iHD into its new Windows(R)
Vista operating system. HP believes this integration will reduce
development costs and provide a more affordable solution for consumers.
In addition, HD-DVD provides a rich, cost-competitive solution for
the consumer and is easier to manufacture.
www.hp.com
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