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News
The Walt Disney Company to Support Blu-ray Disc Format
(15/12/2004)
Wide Range of New Releases and Catalog Titles
will be Made Available; Disney to Join Blu-ray Disc Association
as Member of Board of Directors
The Walt Disney Company (NYSE:DIS) and Buena
Vista Home Entertainment (BVHE), its home video division, announced
today their support of the Blu-ray Disc format. As part of its cooperation
with Blu-ray, BVHE will begin releasing content non-exclusively
in that format when Blu-ray hardware launches in the North America
and Japan. The Company also announced that it will become a member
of the Board of Directors of the Blu-ray Disc Association (BDA).
With this move, consumers will be able to
enjoy a wide range of popular new releases and classic pictures
in this advanced, high-definition format from Buena Vista Home Entertainment,
which includes Walt Disney Home Entertainment, Hollywood Pictures
Home Video, Touchstone Home Entertainment, Miramax Home Entertainment,
Dimension Home Video and Disney DVD.
"One of Disney's key priorities is to take
advantage of new technologies to drive innovation and growth in
order to create increased value for our shareholders," said Peter
E. Murphy, Senior Executive Vice President and Chief Strategic Officer
of The Walt Disney Company. "We believe that Disney's portfolio
of outstanding brands and content combined with the Blu-ray technology
offers a major step forward for consumers eager to experience high
definition content."
"Buena Vista Home Entertainment is very pleased
to support the Blu-ray format, which will help set the stage for
the next generation of digital video disc," said Robert Chapek,
president of BVHE. "Blu-ray's excellent combination of advanced
functionality, picture quality, data capacity, room for future growth,
and advanced rights management for new consumer usage options will
provide consumers with an outstanding interactive filmed entertainment
experience."
"We see this action as an exciting opportunity
to support the latest advancement in home entertainment technology,
said Dennis Maguire, President of Buena Vista Home Entertainment
International. "Blu-ray promises to provide consumers in Japan and
around the world a rich and thrilling new home entertainment experience.
And for our Studio, it provides us with the chance to add unprecedented
features and interactivity to the home environment, and thus continuing
to enhance the consumers' love affair with movies."
Blu-ray Disc is a next generation optical
disc format developed for high-definition video and high-capacity
software applications. A single-layer Blu-ray Disc will hold up
to 25 gigabytes of data and a dual-layer Blu-ray Disc will hold
up to 50 gigabytes of data. This greater storage capacity enables
the Blu-ray Disc to store up to five times the amount of content
than is possible with current DVDs, and is particularly well-suited
for high definition feature films with extended levels of additional
bonus and interactive material. Blu-ray also features the most advanced
copy protection, backward compatibility with the current DVD format
(meaning Blu-ray players will play existing DVDs), connectivity
and advanced interactivity.
www.blu-raydisc.com
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