News

PURE Digital Presents Élan - a New Portable Stereo DAB/FM Digital Radio (3/9/2004)

PURE Digital Ð a division of Imagination Technologies (LSE:IMG) Ð presents the PURE Élan, the latest portable DAB digital and FM radio from the world leaders in DAB. Élan is a truly elegant portable DAB digital radio, beautifully styled and with performance to match.

Élan boasts not only DAB but also FM, stereo speakers and outstanding battery-life (30 hours DAB / 80 hours FM) enabling users to listen anywhere, at their convenience. Élan's premium build quality and styling complement its rich, natural sound.

Élan offers a wide range of features, including fast autotune, station selection by name, and scrolling text showing track and artist information, news and sports updates. Élan features 16 presets (eight DAB / eight FM) for storing and recalling favourite stations, a clock display mode and even a sleep timer.

Said Kevin Dale, president, PURE Digital: "Élan represents a significant step forward for the further take-up of DAB and will enable an even wider audience to enjoy unmatched levels of performance and quality, all at outstanding value-for-money."

Élan debuts at the CIH/Euronics retailer events in Bradford (Hannover International, 1-2nd September) and Heathrow (Renaissance London Heathrow, 5-6th September).

Élan will be available from all leading retailers from early-October 2004, with a SSP of £79.99 (inc. VAT).

www.pure.com