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News
Onkyo Adapts Computer-style Architecture to Home
Theater Receiver (20/1/2004)
Onkyo, one of the worlds leading manufacturers
of audio and home theater products, has adapted the computer industry's
architecture of replaceable card-based modules, upgradeable software,
and build-to-order marketing, in order to create a unique home theater
receiver that will not be rendered obsolescent by the "next big
thing."
With today's introduction of its top-of-the-line
TX-NR1000 audio/video/network receiver, Onkyo is showing a product
that surpasses any other receiver on the market today. It is powerful,
easy to use, and has all the latest sound processing magic from
Dolby, DTS, and THX. The big difference is that the Onkyo TX-NR1000
will still be able to match or surpass future models from the competition
for many years to come.
"Nothing is more frustrating to consumers
than to find out they just bought a product that is already out
of date," said Don Milks, Onkyo's national product and marketing
manager. "Now, with the TX-NR1000, we can not only upgrade existing
systems, but we can add new capabilities such as high-tech broadcast
reception, advanced networking, processing circuits, and interface
standards that don't yet exist."
When the receiver first ships to dealers
in April, it will be absolutely state of the art, including the
new HDMI (high definition multimedia interface) for optimal digital
video connections, iLink (IEEE-1394) for digital transfer of high-resolution
SACD and DVD-Audio, and Onkyo's exclusive Net-Tune(TM) Ethernet
audio technology for accessing MP3, WMA, and WAV files stored on
a networked PC.
While the front panel of the receiver looks
quite conventional, the rear panel is totally different, with nine
modules held in place by screws much as computer PCI and AGP cards
are secured to a PC chassis. All the related inputs and outputs
are grouped on individual modules. When the receiver initially ships
in April it will come fully populated with nine modules: digital
audio, analog audio, video, AM/FM tuner, iLink, Net-Tune, HDMI,
Dual Multichannel Input and an extra component video in/out module.
Optional modules such as digital radio and enhanced video outputs
are planned for fall introduction, with details to be announced
in September.
The Onkyo TX-NR1000 will be available in
April, with a suggested retail price of $4000.
www.onkyousa.com
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