News

Proview Creates Subsidiary, Moxell, to Manage New Line of Motorola Video Display Products (27/10/2003)

Rick Calacci, Formerly of Sharp Electronics, Named President for Moxell in the Americas

Proview International Holdings Limited today announced the formation of a new subsidiary to manage the Motorola brand of video display products. Moxell will be responsible for all sales and marketing efforts for the new line of Motorola products to be launched in 2004, following the recently announced alliance between Motorola and Proview.

"Proview is delighted to be collaborating with Motorola in the exciting Consumer Electronics market place. In order to provide the best products, service, and support we felt it was important to establish a dedicated business unit. Moxell was created to be a tier one sales and marketing company for the purpose of delivering Motorola brand video display products such as plasma and LCD televisions, automotive video, portable and home DVD players and recorders, as well as computer monitors, on a world wide basis," commented Rowell Yang, founder and Chairman of the board for Proview International Holdings Limited.

Proview also announced the appointment of Rick B. Calacci to head the new division for the Americas. Calacci, most recently senior vice president and general manager for Sharp's Consumer Electronics group, was selected to fill the new position because of his extensive knowledge and expertise in the consumer electronics category.

As president of Moxell Technology, Inc., Calacci will be responsible for the overall direction of sales and marketing of the Motorola brand of video display products in Canada, The United States, Mexico and Latin America.

Calacci's experience includes more than 25 years with electronics manufacturers including Sharp Electronics and Toshiba America's Consumer Products Division where he held executive level sales positions for 19 years. He also spent time at Pioneer and Sony Corporation. Calacci will report directly to Mr. Yang. "We are extremely pleased that Rick has agreed to join the Proview family. We consider his sales and marketing expertise, leadership skills and consumer electronics background extremely valuable to Proview as we open an exciting new chapter in our growth," said Yang.

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