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Articles and whitepapers
A Guide to Installing Mounting Systems (3/7/2006)
By Robert de Jong, Chief Manufacturing
Mounting a projector or large flat panel
display can be an intricate project - especially for installations
where the customer's vision must be balanced with the house or building
structure. To help you easily deal with installation practicalities
and turn a home entertainment vision into a reality, mount manufacturers
have designed a broad variety of systems, including wall mounts,
ceiling mounts, carts, floor stands and table stands.
Not all custom installers are fully aware
of all of the wall and ceiling mount options that are available,
and so miss the opportunity to make flat panel mounts an integral
part of the sale, rather than an afterthought. A good start to creating
a great installation therefore, is knowing the mounting options
that are readily available, and having sufficient knowledge to choose
the best one for a particular application.
Determining the correct mounting solution
As flat panel display technology continues
to develop for screens ranging from 9 to 60 inches or more, mounting
solutions are evolving to meet a greater range of requirements,
and come in a wide variety of designs to compliment the appearance
of the flat panel TV without disrupting room décor. Large
flat panels are usually wall-mounted, and such mounts are designed
to meet various needs and price points:
Static Mounts
Static mounts provide an easy way to mount
a display to the wall at an economical price. A static mount will
fix the display to the wall or ceiling, and no adjustment options
are needed.

The Chief PDC dual ceiling mount
Tilt Mounts
Tilt adjustable mounts secure flat panel
TVs to the wall and provide as much as 15 degrees of pitch to give
an optimal viewing angle. A mount will allow you to pitch the screen
by adjusting bolts for rock-solid rigidity, or by enabling you to
easily pitch the screen by hand for smooth, versatile adjustments.

The Chief PLP-U fusion tilt mount
Articulating Mounts
Swing-arm mounts add versatility to large
and medium flat panel wall mounting. These mounts provide varying
lengths of extension and pivot points to give the display up to
ninety degrees of horizontal traverse for viewing the display from
different rooms and angles. Some swing-out arm mounts allow you
to recess the mount into a wall or cabinetry to give the display
a flush look, enabling you to easily pull out the screen for cable
hook up and expansive viewing angles. Swing-out arms generally provide
a cable management plate that runs along the arms to keep the installation
attractive and the cables safe from twisting.

The Chief PDR-U articulating a large flatpanel

The Chief JWD articulating a large flatpanel
Concealed Large Flat Panel Display Mounts
Large flat panel displays can be automatically
lowered from the ceiling or raised from the floor through a lift
mechanism that raises displays from credenzas and cabinets.

The Chief CINEMATIC CM2 automated flat panel lift mount
In this exiting new category, it is important
to establish how much upward vertical travel is required to raise
the display, what the height of the lift is and whether it can be
completely concealed inside the cabinetry. Also, in calculating
how much weight the lift needs to raise, be sure to add the weight
of the display plus any finishing features such as a cabinet top.
Finally, you need to establish what the cabinet size restrictions
are and whether the lift will indeed fit inside.
Determining Installation Needs
Get started on the right foot by creating
an 'installation profile' for each customer. This will help eliminate
potential installation problems and save time if and when an on-site
visit becomes necessary. Key questions to ask the customer are:
What year was the building constructed in?
Where is the installation to be located?
What is the wall structure? Is it a drywall, wood studs, concrete
or brick?
What are the customer's goals/expectations? Do they want the screen
flush to the wall, to tilt, or to articulate for viewing in multiple
rooms?
What is the screen size and weight, if already selected?
It is important to always be aware of the
mounting situation prior to going to the job site to install the
mounting solution. You should establish if wall studs must be reinforced
to securely hold the weight of the display and mount. Be sure the
wall studs can hold up to four times the weight of the load being
mounted and consult a contractor if you are uncertain how to reinforce
them.
You should also establish if a lateral shift
accessory will be required to fit the stud pattern and precisely
position the display on the wall. Most mounts are designed to fit
16" on-centre stud systems. A lateral shift accessory will allow
you to securely mount into wall studs and reposition the display.
Lateral shift accessories will provide up to four inches of shift
on either side of 16" on-centre studs or allow you to span a 24"
on-centre stud system.
Be sure also to use precise measurements
of the actual screen and mount, and use the correct fasteners for
the installation.
Summary
It is easy to educate your customers on the
value of using a mount with their new flat panel TV or computer
monitor. Mounts can complement the low-profile design of flat panel
TVs, save space by eliminating the need for bulky furniture and
freeing up desk work space, and can allow viewing from multiple
rooms or angles. By persuading your customers to invest in wall
and ceiling mounts, and by installing them correctly, you will not
only be on your way to noticeably higher margins, but will be rewarded
with repeat business and referrals for providing such an elegant
solution.
Robert de Jong is Product Marketing Manager for
Chief Manufacturing, a leading manufacturer of mounting solutions
for the pro AV, residential and commercial markets for over 27 years.
www.chiefmfg.com
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